Ridership Improvement

How can we accurately measure, capture, and improve paid ridership and travel demand data to optimize transit schedules and communicate effectively? 

Applications due February 27, 2025

Technologies may include but are not limited to solving the following use cases:

USE CASE 1

Tools to measure passenger loads on subways, commuter rail roads and buses, understand travel patterns, and optimize scheduling according to paid ridership demand

  • Tools to automate scenario planning and schedule adjustments with the ability to:

    • Incorporate an overlay of ridership data, train cycle changes, and loading profiles of trains

    • Optimize train assignments addressing operator shortages and labor constraints

  • Active traffic demand analytics and tools to aggregate event data and travel patterns at big venues, airports, and major transit centers to support scheduling, transfer, and traffic management changes based on demand

  • Bluetooth beacons to better understand customer flows within stations and inform how users navigate transit systems

  • Statistical analysis tools to evaluate how effective various bus lane treatments (e.g., curbside, offset, center/median-running, busways, etc.) are at improving bus and passenger travel times

  • Tools to reduce fare evasion including fare compliance tools to assist fare inspections

USE CASE 2

Tools to inform customers and internal staff of service changes, disruptions, crowdedness, and arrival times to optimize navigation of disparate transit systems (buses, subways, trains, paratransit, airports, transit hubs, etc.)

  • Drones and crowd sourced information to monitor traffic congestion, road hazards, and incidents along bus routes to empower field dispatchers to make data-driven decisions by integrating real-time road conditions, traffic patterns, and bus schedule projections.

  • Tools to provide accurate station arrival and train outage information by tracking status, speed, and location of trains via intelligence from track circuits/signaling system

  • Notifications, alerts, and other communication techniques enabling real-time personalized information about planned and unplanned service changes sent directly to customer and employee phones

  • Personalized wayfinding tools to help customers navigate disparate systems

  • Data joining tools to combine survey data with operational data to inform customer service response

  • Tools to identify, manage, and improve interoperability of various siloed data systems and communication between departments

  • Tools to systematically capture storm and flooding information to better understand how weather impacts service

Timeline

JANUARY 13, 2025 

Challenge Announcement

Challenges are announced based on transit agency leadership’s goals and priorities.

JANUARY 13 - FEBRUARY 27, 2025

Open Application

Growth-stage companies apply online, detailing evidence of product-market fit.

MARCH 2025

Evaluation Period

Public and private sector experts from transit and mobility sectors review applications.

APRIL 2-4, 2025 (NYC) 

Semi-Finalist Pitch & Demo Day

Select companies are invited to NYC to pitch to a panel of private and public sector evaluators.

Select companies receive an invite to participate in an expo-style Demo Day aimed at exposure to a wider audience at MTA, PANYNJ, DOT, and NJT.

APRIL 14, 2025 - MAY 2, 2025

Preparation for Proof of Concept

Confirmation on scope of work for the Proof of Concept, as well as administrative tasks around cybersecurity and insurance are completed before the Proof of Concept starts.  

MAY 5, 2025 - JUNE 27, 2025

Finalist Proof of Concept

Proof of Concepts are launched, where a minimal viable test is conducted with the relevant transit agency.

JULY 9-10, 2025 (NYC)

Finalist Presentations

Finalists present findings to transit agency leadership in NYC.

NOVEMBER 2025-2026

Pilot Period Begins

Select companies engage in a pilot demonstrating technology at scale.

Information Session

JANUARY 30, 2025 AT 1:00 PM ET

Learn more about the Transit Tech Lab, the application process, and hear from transit agency subject matter experts.

Demonstrate Civic Solutions at Scale by Working With Us

Demonstrate Civic Solutions at Scale by Working With Us

Access to decision makers

As an entrepreneur, your time is valuable. We understand that you need quick product feedback and access to customers. The Transit Tech Lab facilities introductions to decision makers and cuts through red tape.

Transparent structure

We enable testing with large, hard to reach public sector customers and provide a transparent structure with accelerated go/no-go decisions.

Scalable results

If you can make it in New York City, you can make it anywhere. Participating in the Transit Tech Lab gives your company global credibility to scale your product.

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